Following a $620 million renovation and expansion of the 1.435 million-square-foot Miami Beach Convention Center, only one component was missing to bring the venue to the same level as top event destinations in cities like New York, Las Vegas, Chicago, Munich, and Paris… an adjacent state-of-the-art hotel. The new Miami Beach Convention Center Hotel not only acts as host for Convention Center attendees, but also brings an additional 100,000 square feet of indoor and outdoor event space, more than 15,000 square feet of ground floor retail, and elite hotel amenities to the greater Lincoln Road area, South Beach’s central business, retail, and entertainment district.
Miami Beach Convention Center Hotel
This luxury hotel and mixed-use property positions the Miami Beach Convention Center as the newest, most connected, event destination in South Florida.
Following a $620 million renovation and expansion of the 1.435 million-square-foot Miami Beach Convention Center, only one component was missing to bring the venue to the same level as top event destinations in cities like New York, Las Vegas, Chicago, Munich, and Paris… an adjacent state-of-the-art hotel. The new Miami Beach Convention Center Hotel not only acts as host for Convention Center attendees, but also brings an additional 100,000 square feet of indoor and outdoor event space, more than 15,000 square feet of ground floor retail, and elite hotel amenities to the greater Lincoln Road area, South Beach’s central business, retail, and entertainment district.
The Visionaries
Brand Collaborator:
Grand Hyatt
Design Architect:
Arquitectonica
Developer:
MB Mixed Use Investment, LLC
Property Details
800 guest rooms including 48 Suites
90,000 SQ FT (4 floors) of Meeting Space and 10,000 SQ FT of outdoor space
15,000+ SF of Ground Floor Retail
320 Parking Spaces
Food & Beverage: 5 outlets (Signature Restaurant, Lobby Lounge & Bar, Coffee Bar, 3 Meal Restaurants, and Pool Bar)
Amenities & Recreational Facilities: 2 Pools, Gym, Grab-and-Go, Grand Hyatt Lounge)
Collaboration
While there is no shortage for resort and boutique hotels on Miami Beach, the city has never had a true hospitality space capable of serving top-tier conventions and meetings. The same is true for the neighboring City of Miami and the rest of the Miami-Dade County area, which is made up of a mix of mid-size banquet halls, hotel ballrooms, and disconnected lodging accommodations.
In building the Miami Beach Convention Center Hotel, Terra seeks to bridge the gap in the market by working with one of the leaders in the global hospitality space - the Grand Hyatt brand. Grand Hyatt is one of Hyatt’s premier luxury brands, accounting for 59 hotels and resorts across 26 countries, with an additional 12 hotels in the construction pipeline. The Grand Hyatt brand caters to discerning global travelers by providing luxurious guestrooms, the finest multicultural cuisine, and state-of-the-art gathering spaces designed to handle events of any size.
The Miami Beach property will be South Florida’s first Grand Hyatt hotel, and only the second in the state of Florida. In addition to serving Convention Center guests, the hotel is also designed to activate the entire community, with its central South Beach location also being ideal for guests of the New World Symphony, concerts and shows at the Fillmore Miami Beach, city-wide events like Art Basel Miami Beach and the South Beach Wine and Food Festival, and leisure travelers who want equally convenient access to the beaches, cultural, and business destinations of South Beach.
Economic Impact
Completed in 2018, the Miami Beach Convention Center renovation included a full replacement and upgrade of all mechanical and electrical operating systems, 127,000 square feet of new meeting space (in addition to 1.2 million square feet of existing remodeled space), improved IT connectivity, renovated back-of-house spaces, six acres of parking space, a landscaped game lawn, tropical garden, outdoor pavilions, and plazas, and earned a LEED Silver Certification. Since that time, the Convention Center has resumed its role as the preferred event destination for huge international gatherings with substantial economic impact.
With the addition of the Miami Beach Convention Center Hotel, the city will be able to capture even more associated revenues from an already-strong convention center market (#9 ranking from CVENT for 2019 US meeting destinations). It will also be able to increase its own market share on a county, statewide, and regional level, becoming the new choice for events previously held in other cities and destinations.
